Electronic alt-rockers 9ELECTRIC recently wrapped up their North American "Life is Beautiful" headline tour supporting their latest single, "Beautiful", at radio.
The band is following up with a brand new music video for the track, which focuses on breast cancer and suicide prevention/awareness. Completely self-directed, produced and filmed by 9ELECTRIC, the "Beautiful" video is a tribute to all those suffering with a terminal diagnosis and/or depression, urging them to stay strong and keep fighting. The video stars a close friend of the band, Miki Black, who was fighting breast cancer during the filming of the video but has since become a survivor.
"Beautiful" is cut from 9ELECTRIC's latest album, The Damaged Ones (Century Media). The Damaged Ones was co-produced by Micah Electric and Kane Churko (Ozzy Osbourne, Papa Roach, Five Finger Death Punch) and is available via iTunes and Amazon. The band has toured with the likes of Drowning Pool, Otep, Lacuna Coil, Butcher Babies, Gemini Syndrome and more.
To learn more about suicide prevention, or if you are feeling depressed and are in need of help, visit www.suicidepreventionlifeline.org . For tips on how you can join the fight against cancer and to learn more about research, visit www.cancer.gov .
Ron Underwood - Vocals
Mikey Lopez - Guitar
Micah Electric - Drums/Programming
Ginny Eck - Bass/Violin